Small-business unit economics toolkit

Business math for pricing, margins, growth, and break-even decisions.

Fast calculators for pricing, profit, CAC, LTV, ROI, CPM, and NPV.

Calculator category

Pricing & Profit

Tools for pricing work, checking margins, and seeing how profit changes under different assumptions.

Which calculator should I use?

  • Margin Calculator: Use this when you know revenue and cost and want profit percentage plus markup.
  • Markup Calculator: Use this when you know cost and markup.
  • Pricing Calculator: Use this when you want to set a selling price from cost and a target percentage.
  • Break-Even Calculator: Use this when you want to know how many units you need to sell.
  • Contribution Margin Calculator: Use this when you want to understand profit contribution per unit.
  • Profit Calculator: Use this when you want gross profit, net profit, and margins in one place.
  • ROI Calculator: Use this when you want to compare investment return against investment cost.
  • Customer Acquisition Cost Calculator: Use this when you want to know how much it costs to get a customer.
  • Lifetime Value Calculator: Use this when you want to estimate customer value over time.

This calculator is for educational and planning purposes only. It does not replace professional financial, tax, accounting, or business advice.